70 Percent of Kids In Sports Quit By Their Teens—Here’s How (and Why) To Keep Them In the Game
There are so many benefits of playing sports in childhood, including boosts in physical health and social and emotional skills. However, about 70 percent of kids stop playing sports by age 13, says a poll from the National Alliance for Youth Sports. The reason? “It’s just not fun anymore.”
Amanda Visek, a professor at George Washington University, has designed a comprehensive research project to map out what kids think is “fun” or “not fun” about playing sports—and the answers are far from what adults tend to expect. Rather than defining fun as goofing off, the young sports players in the research study defined fun in 81 different ways, and the three most important categories were “being a good sport,” “positive coaching,” and “trying hard.”
Visek also researched what kids feel takes the fun out of sports, and some of the most prevalent answers had to do with unwanted parent behaviors (such as putting too much pressure on athletes, or yelling at coaches or officials during games) and unwanted coaching behaviors.
Julianna Miner, a parent of three, agrees that pressure from adults is a major factor in kids quitting sports. She writes in the Washington Post, “Our culture no longer supports older kids playing for the fun of it. The pressure to raise ‘successful’ kids means that we expect them to be the best. If they’re not, they’re encouraged to cut their losses and focus on areas where they can excel.”
Unfortunately, this attitude leads to many kids missing out on crucial life skills that can be developed from being on a sports team—and these can be even more important for girls. “Sports, and particularly team sports, tend to give women and girls things that they otherwise have a hard time getting, like resilience, grit, knowledge of teamwork, knowledge of leadership,” argued Debora Spar, a professor at Harvard Business School.
So how can parents prevent kids from being driven away from sports?
One of Visek’s top tips, as told to the Way of Champions podcast, is to really “listen to what the kid wants … fostering their own sense of autonomy, giving them choice. Not making them play soccer or football because you played it, not living vicariously through our own kids.” In addition, she recommends keeping things positive, providing encouragement and support, and asking kids what they’re learning and what is rewarding about playing.
Miner also points out that “There is a clear push for kids to specialize and achieve at the highest possible level,” even though “early specialization can be harmful in terms of long-term injuries, and it does little to increase one’s overall chances of later collegiate or professional success.” Visek agrees that “sports specialization gets you nowhere fast.”
So rather than worrying about your child finding the best sport and sticking with it until they become masters, a more beneficial approach would be to let them try new things for the fun of it, and to think about many different ways to stay active and practice a range of movements.
Originally written by Joanna Eng and published here:
7 Calming Anger and Anxiety Coping Skills For Tweens
Is your kid old enough now that they’d just roll their eyes if you tried to suggest something like, “Let’s take five deep breaths together” when they’re upset? It’s time to learn some new coping mechanisms that are more age appropriate, and that cut through the resistance when they’re clearly angry or anxious but just don’t want your help—or don’t want to admit they do.
These seven options help your older child deal with negative emotions in healthier ways. With these more advanced coping mechanisms, your kid is less likely to feel like they’re being patronized or misunderstood—and more likely to feel better.
7 Options for Helping an Upset Teen/Tween Cope
1. Provide hands-on tools, without the pressure
Sometimes kids don’t want to admit they want your help, because the added pressure from you stresses them out even more. Try suggesting a hands-on calming activity, then step away so they can decide to try it without you watching them or lecturing about its benefits.
Say: “Here, I left some bubble wrap and these new drawing pens here for you. Just in case you need a good distraction.”
Then give them some space and quiet. After they’ve calmed their nerves or anger a bit, you can see if they’re ready to talk.
2. Tell an inner secret
Start telling your child about a time when you had a really strong emotion and what you did about it. It helps demonstrate that you’re human and you’ve dealt with difficult things too.
Say something like: “Once I was really angry at your dad and just wanted to get away and think, so I ended up walking all the way across town, but then I was so far away and so hungry that I had to call him to come pick me up.”
3. Literally change the soundtrack
Music can be a great calming or mood-boosting tool, but you might not know what your child wants to listen to. So try to use a little humor and distraction to get them there: Start playing a song that you like but you know your kid will make fun of, or a goofy song that your kid loved as a toddler, or even a cheesy “relaxing ambiance” video.
Say: “I know you probably hate this song, but it’s what I listen to when I’m feeling down. Here, change it to whatever you want.”
4. Fact-check negative thoughts
If your child’s brain is blaring something emotion-based like, “I’m going to make a fool of myself during my presentation today,” of course they’ll feel nervous and upset going into their day. But it’s important to remember that their thoughts are not facts.
Say: “What evidence do you have for or against that thought? Let’s make a list of only the facts.”
5. Play “What’s the worst that could happen?”
This is another way to give your child a reality check, and can also provide a creative outlet for them to express themselves. Once they have a grasp on the worst outcome that they’re afraid of, they can realize that not only is that probably not going to happen, but even if it did happen, they’d survive.
Say: “Sometimes when I’m feeling anxious it helps when I ask myself: What’s the worst thing that could happen? And then I write down or voice-record an over-the-top story about how horrible everything could go. Feel free to share it with me if you want, or just toss it.”
6. Switch parent/child roles
After a child has gotten some space and calmed down, one way to talk about how to improve behavior next time is to ask hypothetical questions and even try a little role play. This kind of prompt can help them get out of their own head and see the bigger picture.
Say: “If you were the parent and I was the kid, what would you do if I came home and started yelling and pushing my brother and slamming the doors, and wouldn’t tell anyone what was wrong?”
7. Model setting a concrete goal
If your teen or tween seems stuck in an unhealthy pattern of expressing (or not expressing) their emotions, it could help if they set a specific goal or intention, like only saying kind words to a sibling. But take it one day at a time to start.
Say: “Why don’t we each set a goal for the day, and we can check in with each other later? My goal is to look at people when I’m talking so I don’t have to yell across the house. So feel free to remind me if I forget.”
At CCS, we endeavor to create a comfortable and enjoyable approach to education for every grade level.
Originally written by Joanna Eng and published here:
Practical Ways for You and Your Teen to Pray
Praying Together with Your Teen
“In prayer you’re going to partner with God to unleash His power, to fulfill His perfect plan for your kids.” —Sally Burke, Parenting Pivot Challenge
As parents, it’s easy to feel overwhelmed with the responsibility of making sure our kids have a strong, lifelong faith. When it comes to prayer, we can’t make our kids have a prayer life, we can only encourage them to pursue it, and pray for a desire to build in their hearts to grow close to God
You may be a great example for your child, but their prayer life is between them and God; it doesn’t have to look exactly like yours. In the end, we can only hope and, yes, pray that they take advantage of God’s availability. But it’s hard to know how to begin when prayer doesn’t always come naturally. Here are a few ways you and your teen can experience prayer in a fresh way! We encourage you to first explore these on your own to strengthen your own prayer life, and afterward share them with your teen as part of helping them discover what works for them.
1. Lectio Divina. This is one form of contemplative prayer or “Christian meditation.” First, find a passage or verse you want to focus on and start by taking in the message. Then read it again and ponder it for understanding. Lastly, pray that God reveals His will to you. This can help us have a two-way conversation with God where we read His Word, and respond through prayer. Even if we don’t say anything to God, we can spend time in contemplative silence while focusing on Him, His presence, or His word.
2. Check-ins. Taking a few minutes to pray and check in with God can be a great way for your teen to connect with Him when they’re feeling busy or overwhelmed. This can be a time to vent their pent up feelings or just a time to be calm and rest their mind. And remember, there’s no time requirement for prayer. A simple “Hey God, I’m overwhelmed, be with me,” is enough. When talking with your teen about prayer, try to lift the pressure of expectations or time requirements, and encourage them to simply talk with Him in the way they feel most comfortable.
3. Music. Encourage your teen to pick their favorite praise songs and spend time speaking with God as it plays in the background. When they hear a verse that reflects their feelings or thoughts, they can take it directly to God and talk with Him about it. This also gives them space to repent of their sins and praise God for His forgiveness of them. And no, this doesn’t have to be limited to something they’d hear on K-Love! There are a lot of cool artists and bands out there who love Jesus, so encourage your teen to explore some different music if they’re not sure where to start. (P.S. Find some great music suggestions here!)
4. Prayer list. This list can take many different forms. The idea is to write out parts of our lives and acknowledge God’s role in them. For example, your teen might make a list of their strengths and positive attributes followed by God’s involvement and impact in their lives. After the list is finished, go over each bullet point with thankfulness, and give the praise to Him. And the list doesn’t have to be upbeat, either. Does your kid feel overwhelmed by everything going on in their life right now? Do they battle with negative thoughts? Have them write out each fear, worry, or struggle, and then go back and write God’s truth beside those things, reclaiming what the devil wants to use against them by embracing God’s sovereignty over all things.
5. Journaling. Writing out our prayers in a journal can be a great way to communicate with God in a way that helps us concentrate on our words. Think of this as a direct message to God; a love letter that He receives as we write. Sometimes writing helps us understand our thoughts and feelings better, so this can also simply be a therapeutic task to unwind and get some emotions on a page.
6. Daily Prayer App. This app has prayers to consider in the morning, afternoon, and evening. It has an opening prayer tab, a confession prayer tab, and a tab dedicated to scripture. We encourage you not only to follow these prayer guides but to dwell on their meaning and apply the messages specifically to your life.
Watch the accompanying webinar and get the additional resources from the original blog posted on Axis at: https://info.axis.org/blog/practical-ways-to-integrate-prayer-into-your-daily-life
This blog was originally posted by Axis on October 23, 2020.
How to Stop Being a Control Freak with Your Kids
How to Stop Being a Control Freak with Your Kids by Tim Elmore
I just spoke to Sharon, a mom who is now teaching her three kids at home during the COVID-19 pandemic. The first few days were novel and even fun. The adrenaline that flows from doing something new had kicked in. Now, it’s a different story. Sharon told me recently her biggest struggle is wanting to control everything. I can see her point.
Wouldn’t it be nice to:
- Control their attitudes?
- Control their effort in school?
- Control their ambition for studies?
- Control their maturity levels?
Many people admit to being a control freak when I ask audiences to respond to the question. In fact, the number of people who raise their hands to acknowledge their desire for control is growing. More and more people wish they had more control over the situations and people in their life. A growing body of research suggests it isn’t limited to a certain temperament anymore. Most of us want it. It’s actually a form of perfectionism. “A new study published in Psychological Bulletin demonstrates that perfectionism is increasing over time: Today’s youth are more demanding of others, and they are more demanding of themselves. They also feel like other people (e.g., parents) are more demanding of them,” says U.C. Berkeley.
A simple definition for the term “control freak” is: “A person who feels an obsessive need to exercise control over themselves and others and to take command of any situation.”
What are some common symptoms of this disposition?
Look for these obvious indicators:
- Always correcting people (even children) when they’re wrong.
- Inability to delegate tasks.
- Always want to have the last word.
- Difficulty in admitting you’re are wrong.
- Always judging and criticizing others.
- Poor at collaboration and teamwork.
- Consistent desire to change others.
Why is this a growing reality today?
Consider human history. As time marches on, we’ve increased our ability to control more outcomes in our lives. Centuries ago, people were much more at risk for bad weather, poor health, and dying prematurely. We had less control over our everyday lives.
As the human race has advanced, we gained more control over our:
- Infant mortality.
- Efficiency in our work.
Further, the more we’re able to seize control, the more we expect to do so. We live in heated and air-conditioned homes. We have running water. We drive automobiles. You get the idea. Centuries ago, more realties were out of our control. We didn’t expect to control life. It only makes sense that our 21st-century experience has fostered a controlling mindset.
One of the reasons we struggle so much with COVID-19 is that it’s beyond our control. In fact, it’s scary because it’s out of our control. What do we do when there’s nothing we can do? We are confronted with our sinister selves. We can become a poor version of ourselves.
Use Your Three Buckets Well
Let me challenge you with a simple but profound thought. If you are a bit of a control freak, it’s helpful to remember that every experience in your life fits into one of three buckets:
- It is in your control.
- It is out of your control.
- It is within your influence.
Obviously, each bucket requires a different response from us to lead in a healthy manner. In fact, our trouble comes when we place situations in the wrong bucket. Our children are not in our control, but they are within our influence. The coronavirus is out of our control, but we have some influence on how we handle our own response to it. Today’s weather? Completely out of our control. Too many people experience anguish because they place people and situations in the wrong bucket. Too many people waste sideways energy on items that are out of their control—but they’re trying to control them. We can be tempted to avoid responsibility for items that are in our control which only leads to trouble. We can try to manipulate people and situations that are out of our control, which also leads to trouble. Sound familiar? So, this week, may I recommend you place three buckets in a conspicuous place in your home. You may even want to mark them with the three titles I offered above.
Then, remember these truths:
Bucket One—It is in my control. I must initiate and assume responsibility.
Bucket Two—It is out of my control. I must trust the process and not manipulate it.
Bucket Three—It is within my influence. I must respond wisely, doing what I can.
During our quarantine season, let’s put control on the shelf and enjoy the journey. It’s been said a million times, “I’ve learned that when you try to control everything you enjoy nothing.”
This metaphor, “Three Buckets” is part of a course called: Habitudes For Life-Giving Leaders. If you’d like to check it out, CLICK HERE.
The post first appeared on Growing Leaders.
How To Love A Teenager
Do you remember what it was like to be a teenager?
The self-consciousness. The physical self-awareness. Trying to fit in. Doing whatever it took to gain peer acceptance. Attempting to act cool but looking like a fool. (I remember spilling soda on myself at McDonald’s in front of three girls, and I genuinely wanted to die right then and there!)
Being a teen is scary, awkward, and volatile. Unsurprisingly, they will produce tumult and stress in the home that younger children won’t. It’s a tough season of life for all involved, but moms and dads–and the Christian community as a whole, for that matter–need to reject the dread and cynicism that accompany this stage of life.
This weekend in Raleigh at my annual parenting livestream, I’m going to spend a full session on how we can more effectively love, parent, and influence our teens. Even if you don’t have a teen now or coming in the future, I would encourage you to tune in. You know parents with teenagers who need help, and God has also placed teens in your life who need wisdom and love!
So what does the Bible say about teenagers? Well … nothing! However, the Bible gives us excellent descriptions of the tendencies of youth. Here are just three things for you to consider as you raise and interact with the teens that God has placed in your life:
Teens don’t hunger for wisdom and correction.
Most teens think they are wiser than they actually are, and they believe their parents (and all adults, for that matter) have little practical insight to offer. It’s frustrating, yes, but I have watched far too many adults make correction bitter as they beat their teen with demeaning words.
Our call is to make wisdom attractive. You don’t do this with nasty, inflammatory confrontations. No wisdom is imparted in these moments. If you hit teens with a barrage of verbal bullets, they will either run for the bunker or come out firing themselves.
“A soft answer turns away wrath, but a harsh word stirs up anger.” (Proverbs 15:1)
Teens make unwise choices in their companions.
There is a great deal of material in Proverbs about friendship and the influence that others have on you and your behavior. Yet teenagers tend to be prickly and protective when it comes to discussions of their friends.
We need to approach these conversations with sensitivity and patient love. Never resort to name-calling and character assassination. Your goal should be to ask probing questions that help the teen to examine their thoughts, desires, motives, choices, and behaviors concerning friendship.
“Whoever walks with the wise becomes wise, but the companion of fools will suffer harm.” Proverbs 13:20
Teens lack a long-term investment perspective.
Teenagers tend to live for whatever they want in the moment, and they tend to put off their responsibilities until the very last minute. We must lovingly challenge their belief that this physical moment is all that matters.
Our teenagers need us to be on site, teaching them to look at the long view of life, not with harsh condemnation and frustration, but with empathy and forbearance. They need our help to see that every choice, every action is an investment and that it is impossible to live life without planting seeds that will be the plants of life they will someday harvest.
“Because they hated knowledge and did not choose the fear of the Lord, would have none of my counsel and despised all my reproof, therefore they shall eat the fruit of their way, and have their fill of their own devices.” (Proverbs 1:29-31)
I want to conclude this devotional with the same question that I started with: do you remember what it was like to be a teenager?
Effective parents are those who can remember what it was like to live in the scary world of those adolescent years and display the mercy that they once needed themselves as a teen.
I’m deeply persuaded that this is a period of unprecedented opportunity. I would go as far as to say that the teen years are the golden age of parenting, when you can help prepare adolescents for a productive, God-honoring life as an adult.
Find out more at: https://www.paultripp.com/wednesdays-word/posts/how-to-love-a-teenager
Ways to Make Your Child’s Day
Believe it or not, the answer is not announcing, “A free day off school!” (Although I’m sure that would work too!) The answer is far more subtle—and much more profound. There is so much going on in your child’s head and heart that they find hard to explain, and which is SO easy for us to miss. And yet once you take these simple steps it speaks volumes to them. (This is especially the case if they are teens or tweens.)
Based on the research with more than 3,000 kids for For Parents Only: Getting Inside the Head of Your Kid, here are four phrases and actions that will make their day.
How to Make Their Day #1: “Okay, go ahead and try.”
Guess what is the primary motivator and influencer of our teens and tweens? It isn’t peer pressure, the values shared by the latest reality series, or even those so helpful pieces of parental advice. According to our surveys, their greatest motivator is the influence of freedom. Their whole lives they have only been able to do what we let them do (more or less!), and now that they are getting into their tween and teen years, they suddenly have the ability to decide things and do things for themselves. It is intoxicating and powerful.
The problem is, freedom is also something that we tend to resist giving them, just when they most need to learn how to handle it well! We need to be wise, of course, but, there are times that we have to take a deep breath and say “Okay, go for it.” I still remember when my 13-year-old son accompanied Jeff and me to a dinner with friends, only to discover that the son of the other couple hadn’t been able to make it. Our son ate his food, a bit bored, and then surprised us.
“Mom, you guys will be talking a while. Can I walk home?”
“Walk home? It’s three or four miles!”
“Yeah. It’s all sidewalks though.”
I started to protest, then Jeff stepped in. “If he has his phone so we can track him, I’m okay with that. It’ll be good for him to try.”
I had to realize: it would be good for him to try! The delighted look on his face when we said “go for it,” told me just how much it meant to him. And it was also good for me to practice giving him the independence he craved. (Although it sure wasn’t good for my ability to concentrate on our dinner conversation that night!) Whether it is letting a young teenager try something new or letting your 17-year-old prove their responsibility as they stay home on their own for a night, letting them try will make their day.
How to Make Their Day #2: “Tell me more about that.”
Believe it or not, the vast majority of teens and tweens on our nationally-representative survey said they wanted to be able to share things with Mom and Dad. The issue is: they want to share them on their own terms, without feeling like they are getting yet more advice from our deep stores of parental wisdom.
Without realizing it, when a child (of any age) shares something emotional—they were bullied at school, the teacher was unfair, they messed up in front of the coach—we parents have a pattern. We are so emotionally invested and want to help our child, that we jump into how to help them. (“Well, when you see the coach tomorrow, why don’t you ask if you can work through a few reps with them?”)
That’s not what our kid is looking for. As we will probably hear quite forcefully when they say, “You never listen to me!” We are puzzled. (“Of course I’m listening! I’ve been listening for 10 minutes!”) But what we don’t realize is that our child is wanting us to listen to their feelings. They need to work out all these tense, jangling, upset, emotions and what they most need is to hear us say, “Wow, tell me more about that. What happened then?” They need to hear us say, “That must have been really hard. I’m so sorry that happened.” That is what they need to feel heard. It is hard for us to essentially just shut up and draw out the feelings, but it will leave them feeling SO much better!
How to Make Their Day #3: “I’m sorry. Will you forgive me?”
I’m not sure why, but although we expect our kids to apologize to us when they have been difficult or disrespectful, we don’t always do the same. Every parent has hurt their child’s feelings. Every parent has gotten exasperated in a way that has made a child feel stupid. Every parent has been unduly harsh, has embarrassed their child, or has simply made a mistake in what they assumed about a child’s wrongdoing.
In the middle of the emotional pain that we have caused, it changes everything when we realize it and apologize. It takes humility to tell your child that you were wrong. To ask for forgiveness. But in doing so you are not only touching their heart, you are modeling something incredibly important.
And you have taken a terrible moment and turned it into a powerful one that will bring you and your child together in a very, very important way.
How to Make Their Day #4: “You’re amazing”
Yes, they will blush, stammer and try to brush it off. But tell your kid what you love and appreciate about them. Be specific. Tell your daughter how beautiful she is, inside and out. Tell your son how proud you are of him for stepping up to always take out the trash without being asked. Tell your kids what you liked about how they handled the difficult trip to visit the extended family, or how much you love their patience with their siblings.
Give your kids a hug along with the words (it counts, if it’s a brief side-arm hug, for a non-touchy teen!), a smile, and let it just sit there. Then do the same thing again tomorrow. And the next day. Those words of affirmation are like fuel for your child’s heart.
The best way to make your kids’ day—every day—is to make sure your child knows how much you love and appreciate them.
-Written by Shaunti Feldhahn
Shaunti Feldhahn loves sharing eye-opening information that helps people thrive in life and relationships. She herself started out with a Harvard graduate degree and Wall Street credentials but no clue about life. After an unexpected shift into relationship research for average people like her, she now is a popular speaker and author of best-selling books about men, women and relationships. (Including For Women Only, For Men Only, and the groundbreaking The Good News About Marriage).
Visit www.shaunti.com for more. This article was first published at Patheos.
Five Ways to Develop Empathy in Generation Z
On Leading the Next Generation, Insights from Tim Elmore
In a recent article, Tim Elmore share some insights on relating to Gen Z:
In May 2007, an Iraqi artist named Wafaa Bilal decided to move into a gallery space in Chicago. He planned to do a 30-day experiment on “empathy” in light of what had happened to his brother In Iraq. His brother had been killed by an airstrike from a drone that was shot by a soldier far away. Wafaa was shocked by how the shooter could emotionally disconnect from the targets he shot at, even when they’re human. Wafaa’s experiment would allow him to observe empathy levels in people when they are allowed to hurt someone from a distance. His gallery space could be seen online by anyone around the world. In the room was a desk, a lamp, a bed and a paintball gun rigged to a camera that users could take aim and shoot anything in that room, anytime, day or night.
Ordinary people from multiple nations shot him with that paintball gun more than 70,000 times. He was stunned and saddened by how anonymous people hurt him. In just 30 days, Wafaa discovered what a disconnected, isolated and fractured world we live in. Why would people who don’t even know him choose to shoot at him?
The War For Kindness
Stanford researcher Jamil Zaki wrote the book this year called, The War for Kindness, Building Empathy in a Fractured World. In the book, Zaki attempts to discover if technology and modern life make us less caring. Are we more desensitized and jaded when it comes to suffering?
Jamil talks about an experiment that was done at a shopping mall (public space) where a table and bucket are set up for donations to be made to needy children. They wanted to discover what moved people toward empathetic generosity? At times, they stationed a child in a wheelchair next to the table; at other times, no one at all. Sometimes they would post photos of hungry or disabled children next to the table and at other times they’d post faces of happy, smiling children.
What they discovered was insightful.
The researchers discovered that not only did people donate less when a disabled child or a photo of a disabled child was nearby, people actually walked further away from the display, avoiding contact with the opportunity to give. When they spoke to those people—especially young people—about this reaction, researchers found out why. Teens would say things like: “I am sad enough in my life right now; I don’t want to be even sadder.” Or, they’d say: “I’m fighting depression,” or “I am already overwhelmed with everything in my life, so I don’t need anything else to worry about.”
Generation Z is overwhelmed and over-exposed. They are growing up in a world that is more isolated, more polarized and more de-humanized, by screens and content with which they’ve been exposed. Sadly, while we see more needs around us than ever, we’ve become more jaded by it at times. We feel “sad” and want to avoid sadness. Exposure without application can do that to anyone. The glass will always seem half-empty unless we choose to fill the glass.
Jamil Zaki believes we need to create an “Empathy Gymnasium.”
Building an Empathy Gymnasium for Generation Z - five fundamentals we can insert into kids’ lives to kindle empathy in them:
1. Place them with people who are different.
One way to begin to develop empathy is to expose students to those who are different than them, so they begin to see that “different” doesn’t mean “bad.”
2. Expose them to needs and suffering up close.
These exposures must be up-close and personal. Close enough for them to see, feel, smell and hear the needs of others.
3. Introduce them to problems that are unique.
Sometimes we withdraw in our comfort zones because we are unsure about the unknown. I found when students see unique problems that capture their imaginations, it cuts through the noise and clutter of their minds.
4. Enable them to reflect on how it’s relevant.
Kids feel empathy when they reflect on the relevance of another’s suffering. Research works best when it’s “me-search,” involving needs they can identify with.
5. Help them take one step in response.
Empathy is cultivated when students observe suffering and it leads to action. In fact, the way we enable students to prevent becoming jaded or cynical is to find one action step whenever they see someone in pain.
Read the full article here: https://growingleaders.com/blog/five-ways-to-develop-empathy-generation-z/?mc_cid=910c7291a4&mc_eid=07a7b6e77d